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How Dyson's range of products can support every aspect of the client experience

In the salon, stylists go above and beyond to provide an experience their clients will remember and come back for time and again. They must think beyond professional haircare tools and consider what creates the perfect environment.

Demetri Deacon-Jones, Dyson EMEA Beauty Experience Training Manager, shares how Dyson products can positively impact the salon experience, from purifying the air you breathe to the finish you create.

Clean Air, Clear Focus

Behind the styling, many salons face the challenge of poor air quality, from pollutants and particles to the frequent use of hairspray and cleaning products that can emit gases such as volatile organic compounds (VOCs) .

Dyson’s purification technology is engineered to tackle pollutants, ensuring a purified air environment. The Dyson Purifier Big+Quiet Formaldehyde is ideal for purifying large spaces with minimal noise disturbance. It also uses advanced three-stage filtration with HEPA H13-grade filters, capturing 99.95% of ultrafine particles. This means that salons can ensure stylists and their clients thrive in an environment that is conducive to the the salon experience.

Raising Hand Hygiene Standards

There are multiple touchpoints in the salon, from door handles to hair tools and chairs, that offer numerous opportunities for the spread of bacteria and contact viruses.

Damp hands can also transfer up to 1,000 times more bacteria. In addition, wiping hands on clothes can add bacteria to washed hands if clothes are not clean. This is why it is vital to ensure there are proper hand washing facilities in salons, to protect the health of both stylists and their clients. When selecting hand drying products, look to technologically led solutions like the Dyson Airblade 9kJ. This touch-free, HEPA-filtered hand dryer effectively captures particles and is up to 99% less expensive than single-use paper towels. By equipping themselves with advanced technology, salons can establish themselves as clean, trusted spaces that prioritise well-being for all.

Creativity and Comfort

The right lighting not only enhances productivity and creativity but also helps create a relaxing, welcoming atmosphere for clients. Instead of a ‘one size fits all’ approach, lighting should be flexible to suit the unique needs of each stylist and client. Different levels and tones of lighting, such as warm or cool, can impact the way a hair colour, cut and style can appear. Tailored solutions like the Dyson Solarcycle™ Morph allow users to adjust brightness and tone to suit specific tasks and preferences. The Dyson Solarcycle™ Morph offers precise colour accuracy, daylight tracking and shadow reduction, ensuring accurate creative work is supported.

360° Salon Support

From air purification to hygiene solutions and adjustable lighting, Dyson has products that cater to the whole salon experience. Dyson’s innovations allow salons to become cleaner, smarter, more efficient spaces – where creativity can flourish and client experience is excelled at every step. From the air you breathe to the shine on the final finish, Dyson is redefining salon excellence.