2 mins
ALL ABOUT THAT BASE
To ensure a seamless application for any hair colour, a healthy base is essential. This is especially true for red tones, which can fade fast, resulting in uneven colour. Here's HJ's rundown of haircare heroes, guaranteeing gorgeous colour application...
HOB ACADEMY
Using an Apple Cider Vinegar product as a pre-colour treatment, such as FFØR’s Purify:ACV Cleanse, can help to remove product build up and give a fresh, clean canvas for the application of colour.
Washing hair with L’Oréal Professionnel Metal Detox ensures hair is in tip top condition to apply colour, thanks to Glicoamine, the molecule that tracks and neutralises metal inside the fibre.
The new OSMO IKON Porosity Equaliser has been designed to equalise porosity levels following a chemical/lightening service, creating a cleaner canvas to optimise colour application for clients.
Uberliss is a bond regenerator that strengthens and protects the hair throughout your colouring and lightening services – its three-step system allows colourists to unleash their creativity with the confidence that they are strengthening and moisturising their clients’ hair and scalp in one single colour appointment.
INSIGHT FROM THE EXPERTS
1 Brendan Blaine Palmer, technical educator with NAK, explains: "I always try to stay as close to my client’s natural depth of hair colour as possible. So, if they are a five level, I will use a five level red, if they are a seven level, I will use a seven level red. It allows me to use the lowest possible oxidant and gentlest colour - keeping the hair in the best condition and ultimately resulting in shiny, healthy hair."
2 Kelly Shone-Adams, OSMO technical advisor, says: "We encourage clients to book in with a junior team member for a colour bath and blow dry. It’s ideal for clients who don’t want to apply treatments at home (such as OSMO Colour Revive) and is a great opportunity for our less experienced team to grow their clientele, too."
3 Terry Longden notes:“If a client wants a ‘toned down’ copper look, first find out of what their definition of a copper is.What may be a warm mocha or gold tone to one client, can appear ‘ginger’ to another, especially when the client has only ever had blonde or cool ash tones previously."
4 Jack Howard shares: "A quick way to check what shade will suit your client is to check what jewellery the person is wearing. If they're wearing gold, warm tones are your best bet, and for silver fans, cool tones work best."
5 Danilo Giangreco says: "Directing clients to use a sulfate-free shampoo is essential, as this will prolong their colour.Whilst you want your clients to rebook a colour service with you, if the results fade too fast, they will go elsewhere.The Revlon Re/ start colour range sulfate-free shampoo and the colour protective mist are always my first recommendations. hji.co.uk