Life THROUGH A LENS | Pocketmags.com

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Life THROUGH A LENS

The Alfaparf Milano creative ambassador is all about perfectly imperfect hair, here he shares his favourite images from his editorial and commercial projects

1 London Calling
This is my favourite image from my winning London Hairdresser of The Year collection so it means so much to me. I used sepia tone, instead of black and white images.

London calling

2 Braidy Bunch
I wanted to show neat, intricate braiding, and I worked with my photographer to create a desaturated tone.This was from my Afro Hairdresser of The Year collection.

Braidy bunch

3 Bossing it
This was the main image for the Boss United advertising global campaign.To shoot with an iconic brand and to the see the images all over the world was a pinch me moment.

Bossing it

4 Glossy posse
I was able to pull the whole team together for this campaign. I wanted a contrast between the light clothes and dark hair – it really accentuates the hair's health and shine.

Glossy posse

5 Nailed it
I've shot the last six Nails Inc campaigns. It's great to work with a brand consistently as it allows me to get more involved –I now have a say in the models, the hair and the photography.

Nailed it

6 French affair
This was a hair story for French fashion magazine L’Officiel. The yellow background against the model's copper hair works so well. When shooting editorials you can be bolder.

French affair

7 Girl on film
I love this image as it reminds me of the fashion film that went alongside it.The model cut her own hair off in the film and we changed it from long and dark to a bleached bob.

Girl on film
This article appears in April 2022

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This article appears in...
April 2022
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