Working hard is great, but your business is somewhere where clients come to relax and feel good about themselves, so it’s important not to be too busy. After all, having your cut and colour whilst your stylist answers the phone, replies to texts and updates their socials doesn’t exactly sound like a place of zen. But don’t worry – we have three top tips that will allow you to keep your salon a relaxing zone whilst maximising the efficiency of your business.
1 Work out your golden hour
Are you the most productive the hour before lunch, or maybe in the evening when you are out of the salon and just got home? Whenever it might be, if you are self-employed or own a salon, one thing is for sure – your work doesn’t finish when the final client of the day leaves. If you find yourself with a mountain of admin, think about when you are most productive and plan for focused work. Get the coffee on, put your headphones in and you’ll get it done quicker than expected.
2 Optimise your software
Most salons are using Instagram to promote their business, but it’s so easy to find yourself spending too much trying to keep up with all the posts, likes and comments. One thing that can be done is scheduling all of your posts in advance, and this is achievable with either the Instagram drafts feature or with third party software that can automatically publish your posts at the time you scheduled. This means you can smash out all your socials for the week one evening in front of the TV with a glass of wine, rather than trying to come up with a catchy caption during your client’s colour processes.
Also, using a salon management platform to stay on top of all your appointments, staff and finances is a must - which is a great segue into telling you to check out Beu. Seriously, if you haven’t yet, go do it now - it will transform your salon.
3 Create to-do lists
The more unorganised you are, the more you will benefit from having a solid to-do list jotted down every day. Before you start any work, sit down with a coffee for 10 minutes and write down everything that you need to complete before the end of the day. Refer back to the list throughout the day, and then carry over any incomplete tasks for the following day. Not only will this make you more productive, it will keep you on top of any deadlines.
What are you waiting for? If you are a salon owner or are self-employed, visit www.beuapp.com/get-software to upgrade your business today.