The PROFESSIONAL CHOICE

Discover the ways that Beauty Works is here for professional partners in 2024

THE LATEST LAUNCH INCLUDES THE 20 MINUTE SERVICE
EXPRESS-WEFT, PICTURED

Luxury extensions brand Beauty Works is known for its celebrity fans (including their latest ambassador Maya Jama) and their wide-range of colours and services, but did you know about their pro offering and pro-exclusive offers, rewards and events?

Beauty Works Everywhere

Gone are the days when you’d have to travel to London or Manchester to access premier education on hair extension services. Recognising the need for more accessible and tailored educational support, Beauty Works has introduced a team of 11 new regional education specialists alongside a National Education Manager. This elite group, will bring Beauty Works’ training from their own salons and will provide bespoke regional in-salon training when required, ensuring they can excel in their extensions services and business growth – no matter where they are.

BEAUTY WORKS NEWEST AMBASSADOR MAYA JAMA

“Regional educators throughout the UK now include London, Manchester, Chester, Devon and Somerset, Belfast and Southampton,” explains Nick Ineson, Sales Director at Beauty Works. “The new education team are not only specialists in extensions, but they

“WE'RE NOT JUST ABOUT SUPPLYING WORLD-CLASS PRODUCTS; WE'RE HERE TO ENSURE OUR PARTNERS THRIVE THROUGH EXCEPTIONAL SUPPORT AND INSIGHT.”

For more information on how Beauty Works can support your business, call the dedicated salon Partner benefits include a quarterly rebate to spend on education, hair extensions and marketing materials; monthly aftercare and styling tool allowance; VIP invitations to seminars with industry leaders; business coaching from a team of experts; complimentary marketing material; partnership salon branding as well as social media support and access to Beauty Works salon content days with its social media team. also understand how to operate a profitable extension business.”

Meet the Team

Beauty Works has also welcomed 10 regional sales professionals who sit alongside the brand’s dedicated trade marketing and social media experts, all committed to providing salons with the tools they need to succeed in a competitive market. “Our sales team brings together over 108 years of combined industry experience,” Nick adds. “This wealth of knowledge and passion for the industry positions us uniquely to support our salon partners in ways they’ve never experienced before. We're not just about supplying world-class products; we're here to ensure our partners thrive.”

THE TEAM

Get Rewarded

All of this is underpinned by Beauty Works’ new Partner Reward Scheme. By partnering with Beauty Works, stylists have access to guaranteed support from experienced business executives. Not only that, all salon partners can enjoy exclusive benefits like discounts, rewards and early access to new launches.

Always Innovating

This year has also seen the launch of a number of professional-only innovations, from the incredible Express Weft service, to the new blending shades and the recently launched XXS Weft service as part of the Maya Jama x Beauty Works range. Alongside these innovations, the brand has held Masterclasses in London and Manchester to showcase the new services and ensure Beauty Works salons are able to make the most of these new products.

Beauty Works believes in empowering professionals. Its latest professional Global Brand Ambassadors are some of the most influential hairstylists in the UK and beyond. Embodying its core values while showcasing their expertise, expect to see masterclasses, easy to follow online tutorials and salon business seminars throughout the year. The talented team of 2024 ambassadors include; celebrity hairstylists Dom Seeley and Jay Birmingham, Callum Tierney from Northern salon brand Terence Paul Hairdressing, award-winning stylist and salon owner, Samantha Cusick and session stylist Luke Pluckrose.