40 YEARS OF AVLON

AVLON IS ONE OF THE HAIRCARE INDUSTRY’S ORIGINAL INNOVATORS, HERE’S THEIR JOURNEY SO FAR…

Avlon’s goal has always been to create high performance products that use advanced technology to provide superior quality haircare at a fair price.

Celebrating its 40th year, the brand is responsible for creating many of the most widely used professional haircare products in the market for curly hair.

THE EVOLUTION OF AVLON

Dr Syed, a master chemist, was an immigrant to the USA in the 1970’s. He developed awardwinning products and patents at Johnson Products and Soft Sheen in the 1970s and 1980s and became a renowned expert on curly hair. In 1984, Dr Syed founded Avlon and the rest, as they say, is history.

Avlon products are sold in 60 countries worldwide and continues to be family owned and 100% self-funded, staying independent and focused on the research and development of curly hair products. International HQ is based in Chicago and research is pivotal in the eleven labs, which include haircare, skincare, fibre physics, dermatology, biotechnology, analytical and quality assurance, emulsions instrumentation and the research and development hair salon. Avlon Europe has a dedicated sales, marketing and education team based in the UK. Dr Syed has 45 patents, and he oversees a team of multiple PhDs and patent-holders specialising in chemistry, physics, biology, engineering and dermatology. Dr Syed has also published a book, titled Curly Hair: Structures, Properties and Care. It is no wonder that Avlon’s core value is ‘The Science of Haircare’.

DR. ALI N. SYED

PROFESSIONAL EDUCATION

Avlon encourages all salons to be inclusive of all hair types and not shy away from textured and curly hair services. Its education programme provides learners with the confidence, knowledge, skills and expertise to deliver services and communicate clearly to customers in this dynamic sector. Partnering with Avlon means gaining access to pioneering educational resources and becoming part of a community committed to hair excellence. The brand’s inspiring 2024 education schedule is crafted to elevate stylist’s skill set and enhance salon businesses.

This year, Avlon is expanding its educational offerings to all salons and hair professionals through diverse formats including in-person workshops, inspirational events, creative networking, and online learning platforms, ensuring flexibility and convenience Avlon has…

• Over 40 years of expertise working with all types of curly hair

• An extensive portfolio of products that include our patented, cutting-edge technology

• Business support for salon growth

• Access to a community of industry leaders and professionals to inspire your salon stylists

• Diverse and inclusive learning for all. Avlon is at the forefront of Afro and curly hair education and inspiration, empowering hair professionals to enhance their skills and confidence in working with all hair textures. Seize this opportunity and become a part of the future of hairdressing. Be part of Avlon’s family.

1984

AFFIRM CONDITIONING HAIR RELAXER SYSTEM

Avlon launches the AFFIRM Relaxer Systems using Cationic Polymers that relax and condition the hair simultaneously. A patented organic bio complex conditioner, it controls the swelling of the hair whilst retaining up to 81% of original fibre elasticity.

1985

KERACARE HAIR CARE SYSTEM

A range of maintenance and styling products for treated or natural hair. When Dr Syed developed the KeraCare haircare brand he had one vision – to create the most technologically-advanced conditioning haircare products to enhance and celebrate excessively curly hair types, using only the finest natural ingredients.

1996

FIBERGUARD

Fiberguard was the first relaxer that reduced bond breakdown in the relaxing process. Containing conditioning Fiber Strengthening Complex it helps preserve up to 82% of the hair’s natural tensile strength, compared to conventional relaxer systems. A game-changer for colour-treated and damaged hair.

2014

TEXTURE RELEASE

A heat-activated Smoothing System that holds hair in the desired shape. Texture Release enables clients to change up their hairstyles, whilst improving manageability and shine. The system smooths frizzy hair, elongates natural curl patterns and is ideal for clients who want styling flexibility for up to 3-4 months.

2014

AFFIRMCARE

The Affirmcare range hydrates and repairs from the inside out, leaving the hair looking and feeling healthier and shiny. Affirmcare products feature state-of-the-art ingredients including: Reetha, Shikakai and Amla extract, Royal Jelly, avocado, pumpkin seed oil, rice bran oil, olive oil and Macadamia seed oil.

2021

UBERLISS BOND SYSTEM

Patented, acid-free Sub Micron Technology regenerates broken bonds, repairs hair damage, strengthens fibre elasticity and reduces breakage. Used during the colouring process or on all types of damaged hair, it decreases porosity, balances hair and scalp pH and protects cuticle layers. Includes Bond Sustainer Colors and award-winning care and styling products.