THE PERFECT SALON EXPERIENCE

Nashwhite is a destination that offers so much more than a haircut, it’s become a mecca for coffee-lovers, yogis and wellbeing enthusiasts too

PHOTOGRAPHY: TOM BIRD

Based in the heart of the Midlands, Nashwhite’s flagship Heist House offers its clients and stylists a plethora of workshops, wellbeing activities and next-level coffee, not to mention hair services that are perfectly undone. That ethos is continued in the interior décor - everything at Nashwhite is carefully considered, but not over-laboured.

The Nashwhite journey began in 2010 in Warwick, and the aim was always to create a space that did more. “We are a destination where a collective of creative like-minded hairdressers can work together in an environment where guests feel connected,” explains Lee Nash-Jones the brand’s co-founder. “Our house has an emphasis on community as much as the hairdresser.” The décor respects the heritage of the building, a former bank. Renamed The Heist House – a nod to its banking history dating back to the 1970s – the team drew inspiration from an era where banks were stone structures in a tasteful style that signalled financial stability, integrity and the fact that they were the pillars of the local community. “We stripped everything back to reveal the original building and removed rotten windows to create new open spaces leading to the roof terrace, garden and beyond,” explains Lee. “We salvaged much of the interior to respect the legacy of the building, the planet and our budget.”

Wooden floors and lights were taken from old buildings, restaurants and warehouses, antique tiles were salvaged and workbenches rescued from an old industrial carpet warehouse. “We love to build spaces that have a timeless feel and select pieces of furniture that will co-exist and naturally belong within our design scheme,” Lee remarks. “We feel Takara Belmont Dainty Chairs are like classic cars. Timeless, elegant, they never try to stand out. They sit within the space quietly without fuss, but you need them to perform, they add that extra comfort and durability.” When it came to colour, the team kept things neutral – olive greens, terracotta tones and setting plaster hues warm up the industrial elements of exposed brick, vents and piping. Strategically placed rugs, particularly under sofas and armchairs, added new layers of interest and upped the level of comfort for clients and stylists.

“WE FEEL TAKARA BELMONT DAINTY CHAIRS ARE LIKE CLASSIC CARS. TIMELESS, ELEGANT, THEY NEVER TRY TO STAND OUT.”

Nashwite hold educational seminars, shoots and events so the space has to be multi-functional. Moveable working stations and separate zones allow the areas to both flow and be separated from one another with ease. Although a key priority for the brand is creating community spirit, a sense of calmness always pervades. Nashwhite really is all summed up in their tag line line ‘drop in, tune out’.

Recreate the Look

Dainty Grooming Chair
Sleek design, 360˚ (lockable) rotation and a reclining backrest make the Dainty one of Takara Belmont’s most sought after chairs. It features an adjustable, removable headrest, upholstered padded armrests and a footrest. Select from a range of upholstery colours, custom options and bases to enhance every grooming experience.

£1,360-£1,770

RS Elite
This elegant full-length backwash couch enhances relaxation and upscales every backwash experience.The ceramic basin, with a 16˚ tilt mechanism and gel-filled neck cushion, ensures perfect positioning and supreme comfort. Customise from a wide range of colours, a gloss white or black pedestal and protective backrest and leg-rest covers.

£3,900