INSPIRATION
Life Through a Lens
The award-winning owner and creative director at HARE & BONE has worked on multiple international global campaigns and shares seven of his favourite creations
Sam Burnett
“The HARE & BONE Man from our Buffalo Spirit collection really encapsulates my style of effortless wearable hair and challenges the expected image of men’s hair.”
“This is one of my favourite images as at first glance it’s a clean simple ponytail. When you take a closer look you can see it’s defying gravity. It is held in place with only product, no pins, grips or trickery. It is dubbed the Anti-Gravity Ponytail from my HARE & PONY collection.”
“Inspired by disco, big hair and the power of femininity, this image embodies my passion for big hair and uses lots of skills and tricks I picked up working backstage at fashion weeks.”
“This image is from HARE & BONE’s launch campaign shot by Stuart Western. It also formed part of my 2014 finalist collection in the London Hairdresser of the year category at HJ’s British Hairdressing Awards, sponsored by Schwarzkopf Professional. This collection gave me the first opportunity to share my vision for HARE & BONE with the industry. I explored individuality and gender fluidity.”
“This image is all about big texture and movement. It was shot by Jenny Hands who I love to collaborate with. This image was created with an elastic twist set and lots of wind and I feel it captures a moment in time.”
“This image is from a collection called HARE & PONY where I explored the idea of creating a collection from one discipline – the ponytail. This super clean triple pony was based on sports luxe.”
“The Shag is my most successful image to date and part of the 2016 collection HARE & BONE, which was a finalist for the Artistic Team of the Year category at HJ’s British Hairdressing Awards, sponsored by Schwarzkopf Professional. This is one of my favourites as it’s so simple but really speaks to people.”