COPIED
2 mins

ADVERTORIAL

Not All Towels Are CREATED EQUAL

For 20 years, Easydry has been changing how salons work, find out why it’s the better way to dry

As the original innovator of the disposable, 100% compostable salon towel, Easydry has consistently set the standard for sustainability and performance. It’s the perfect choice for professionals who want to deliver an outstanding client experience while reducing costs, saving time, and protecting the planet. Here’s why…

1 Easydry vs Cotton Towels

Traditional cotton towels may feel familiar, but they come with hidden costs that drain salon resources. Laundry consumes money, time, water, and energy. By switching to Easydry’s one-towel system, a six-stylist UK salon can save £6,463.57 each year and up to 144,000 litres of clean water whilst reducing their CO2 emissions by 68%.

2 Easydry vs Microfibre

Microfibre is made from plastics, and each wash sheds tens of thousands of microplastic fibres into waterways, which make their way into food, water, and the air we breathe. Microfibre towels also take far longer to break down in nature than cotton and carry the same ongoing laundry costs and hygiene risks. Beyond the environmental damage, their dragging action can damage the hair’s cuticle. Conversely, Easydry’s medical-grade fibre is kinder to the hair, offering both protection and a more luxe experience.

3 Proven Eco Credentials

As the world’s first disposable towel company to achieve B Corp Certification, and with recent recertification, Easydry has proved its long-term commitment to accountability and purpose. Easydry towels hold the trio of leading compostability certifications: OK Compost Home, OK Compost Industrial, and Seedling. They are also FSC-certified, meaning the fibres come from responsibly managed forests. Every Easydry towel is designed to return safely to nature in just 12 weeks.

4 20 Years of Innovation and Leadership

Easydry pioneered the compostable salon towel two decades ago and has continued to invest in research and innovation ever since. Easydry’s patented Water Weave™ technology delivers maximum absorbency, while its Ultra Anti-Tear Technology (UATT™) ensures durability for even the most demanding salon services.

5 Hygiene and Professional Standards

Quick washes of cotton or microfibre towels often fall short, leaving behind bacteria that compromise salon cleanliness. Easydry’s medical-grade fibre guarantees a fresh, hygienic towel for every client, every time.

6 Extending Sustainability Beyond Towels

Easydry’s commitment to sustainability doesn’t stop at towels – they also offer compostable gowns, recyclable colour capes, hand and face towels, and couch roll for salon and spa services. Together, these eco-friendly products allow salons to create a complete sustainability journey for clients from start to finish.

7 The Smart Business Choice

By cutting laundry costs, saving space, and reducing time spent managing towels, Easydry gives salons more room to focus on what matters: their clients. The towels are soft, absorbent, and kind to hair and scalp. In busy seasons, Easydry keeps pace with demand, ensuring a reliable supply of hygienic, high-performing towels without the stress of laundry backlogs. Sustainability, performance, and convenience come together in a single solution that works for both people and the planet.

Switch today and see how Easydry can save your salon thousands of pounds, protect client hair health, and cut your environmental impact.

Visit www.easydry.com or follow on Instagram @loveeasydry and Tik Tok @easydry

This article appears in October 2025

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This article appears in...
October 2025
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