1 mins
WHY WELLA PROFESSIONALS?
With uncompromising product innovation and education of ferings, Wella Professionals is the colour house that aims to deliver on all fronts. We take a look at the events, education and new launches and ser vices that are hot right now
TREND DECODED: GOLDEN GLASS HAIR
As you’ll see from our cover, there’s one trend that is set to dominate the hair world in 2025, and that’s Golden Glass Hair. Just like its sister skincare trend, Glass Skin, think silky, glass-like shine and gloss, but in hair form. Taking inspiration from the SS25 runway shows, where high-gloss hair and luminous dewy skin are featured heavily, this is one trend that’s going to rule the salons and the high streets.
MONIQUE MCMAHON @MONIQUEMCMAHONCOLOUR
As the No.1 Salon Colour Brand in the World, Wella Professionals are experts in delivering colour trends that consumers want.
Just like with skincare and nails, the key to glass-like shine is all in the layering. Start by creating the perfect canvas using the extensive Wella Professionals palette, followed with a top glaze layer to amplify gloss using Shinefinity Zero Damage. Finally, finish with a layer of nourishing and shine-boosting Miracle Oil Serum from the new Wella Professionals Ultimate Smooth range, for a reflective glass-like finish.
JAMES EARNSHAW @JHAIR_STYLIST
WELLA PROFESSIONALS GLOBAL AMBASSADOR JAMES EARNSHAW SAYS: “Something I have done for a very long time now is double layering. Illumina Color gives the opportunity to lighten, darken and control the tones in the direction that you need. Then Shinefinity gives a zero lift glaze over the top, tweaks the shade and gives a personalised bespoke colour.”
JAMES EARNSHAW @JHAIR_STYLIST
COMING SOON…
MARCH/APRIL: HONEY GLASS HAIR AND BUTTERY BLONDE GLASS HAIR
MAY/JUNE: CORAL GLASS HAIR AND COPPER GLASS HAIR
Trend Drop: Apricot Glass Hair and Rose Gold Glass Hair
If there’s one palette you’ll need to start 2025 on-trend it’s Soft Sunrise. A divine combination of Illumina Color’s new shades, and Shinefinity top glaze to finish. The new Soft Sunrise palette forms the basis of two key Signature Service looks when teamed with Shinefinity Apricot Glass Hair and Rose Gold Glass Hair. This is the perfect upgrade from highlights to a full head colour, or to revive a balayage with on-trend tones.