PURPLE POWER
The new lightening balm from L’Oréal Professionnel Paris is set to change the way you lighten forever
A Lightening Balm? Tell me more...
A high-care, high-per formance lightening balm that lightens up to 8 levels, Blond Studio Purple Lightening Balm respects the hair fibre, and gently neutralises in one step. Powered by Bonder Inside and 29% nutritive oil, the balm respects the hair from within during the lifting process, while the Purple Dye Complex provides soft neutralisation for an anti-yellow effect. What’s great about the balm is that it can be used for multiple colouring techniques from foils, to open-air, and even scalp bleach.
HOW TO USE IT
Blond Studio Purple Lightening Balm perfectly suits the French Balayage service.
STEP 1: Perfectly blended lightening with Blond Studio Purple Lightening Balm Bonder Inside.
STEP 2: Next, use Dia Light Acidic Gloss Color for nourishing toning.
PURPLE BALM: IN A NUTSHELL
1 Offers up to 8 levels of lift with +17% faster take-off.*
2 Respects the internal structure of the hair with bond protecting technology
3 Soft neutralisation
*In the first 15min, vs LP powder bleach
For further information, head to www.lorealprofessionnel.co.uk