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HJ ADVERTORIAL

The Wahl EXPERIENCE

From cutting-edge clipper technology to world-class education, Wahl Professional returns to Salon International with an unmissable programme of barbering inspiration

Barbering takes centre stage at Salon International as Wahl Professional returns with a packed programme of live education, product innovation and industry-leading talent. As sponsors of the Modern Barber Stage, the brand is set to inspire barbers and men’s hairdressers at every level.

Across the weekend, the Modern Barber Stage will welcome some of the biggest names in men’s hairdressing, with the Wahl Pro UK Artistic Team presenting live demonstrations alongside leading educators including Cal Newsome, Josh Lamonaca and Alan Beak. Bringing together technical excellence, creative inspiration and the latest innovations in professional tools, Wahl promises an immersive experience that reflects the pace and precision of barbering.

Make The Switch

Part of the Wahl Professional Roadshow touring London, Paris, Brussels and Budapest, celebrity barber Cal Newsome and his team will take to the stage to showcase their individual approaches to contemporary barbering, demonstrating how precision, technique and craftsmanship come together to create exceptional results.

Audiences will also have the opportunity to see Wahl’s latest clipper innovation in action, with live demonstrations revealing how the newest technology delivers greater control, effortless precision and flawless fades, detailing and finishing. If you’re looking to elevate your technical skills while exploring the latest electrical advancements, the session offers plenty of practical inspiration.

Fade Away

Education remains at the heart of Wahl Professional and this year at Salon International you can expect a focus on one of barbering’s most in-demand techniques. The Wahl Pro

Artistic Team will break down advanced clipper-based fading, demonstrating controlled transitions, seamless blending and clean detailing, while sharing the methods behind consistently high-quality results.

From Classic to Creative

Audiences can also discover From Classic to Creative – an Academy Masterclass showcasing signature cuts and themes from the Wahl Academy education collection. Covering everything from timeless barbering techniques and modern fades, to creative cutting and advanced styling, expect an insight into the breadth of education available through the Wahl Professional Academy.

Away from the stage, don’t forget to explore the latest Wahl Professional products at the Alan Howard stand, where the full range of tools featured in the live demonstrations will be available alongside exclusive Salon International promotional offers!

Simon Shaw, Director of Education, Wahl EMEA, says: “Salon International this year will see Wahl Pro UK work in association with the Modern Barber stage. Modern Barber will provide a host of British talent in barbering and men’s hairdressing. Wahl Pro Artistic Team will be showing three master demonstrations on both Sunday and Monday with some of the globe’s leading men’s and barbering technicians, including Cal Newsome, Josh Lamonaca and

Alan Beak, just to name a few. With product launches and our exclusive Vapor Switch launch/roadshow, 2026 promises to be dynamite on stage with the high energy tempo of a usual Wahl Pro show. The latest clipper and trimmer technology mixing with the best barbers – Wahl is the destination you need to be at. Our exclusive partner Alan Howard will be by our side with the full range of products being demonstrated on stage, along with more Wahl products at great Salon International promotional prices. With confidence I can say it’s always the place to be at Salon. Where Wahl is, it’s powerful, it’s professional, it’s memorable. So lock it in your diaries and we look forward to seeing you at Salon International 2026.”

This article appears in September 2026

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This article appears in...
September 2026
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CO-CREATED WITH PROS
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