How to Win in BUSINESS
The founder of Remi Cachet shares her secrets to business success
Victoria Lynch is the female founder of Remi Cachet – she’s bootstrapped her business from bedroom to £25m net turnover, bringing ethically sourced, B Corp certified luxury human hair extensions to salons committed to quality. The journey wasn’t always smooth, but Victoria has mastered her lessons well – and now she’s sharing them with you.
Give Yourself Permission
We are our own worst critics (especially women), so the first thing you need to do is stop the negative self-talk and give yourself permission to achieve, grow and think big.
Make Conscious Choices
Every decision we make on the business journey affects the outcome for good or for bad. You learn as you go but it will be your own vision and integrity that ultimately guides the big picture and the steps you take to build it. Stand by your own decisions.
Be Curious
Learning never stops, and you need to stay curious. Invest in yourself and upskill, education is everywhere. At Remi Cachet we offer hybrid online and in-person training to give our extensionists every opportunity to upskill. It pays dividends.
Listen for Opportunity
Your clients will literally tell you how to make more money. Listen! When they are facing challenges, you are facing opportunity. Menopausal thinning, post-treatment or post-pregnancy hair loss, colour change concerns, lack of volume, lack of density – the list goes on. Our super successful extensionists have all made money, and make their customers happy, by listening.
What Gets Measured, Gets Done
Measure your staff utilisation rates, your product usage, average bill, revenue per stylist, retention and profit. Seeing the numbers will help you see where you can add value. Adding an extensions service to your salon services list brings huge potential in revenue and profit. Remi Cachet offers 16 systems available across pre-bonded, tapes and weft methods, over 60 shades, a variety of lengths up to 30” and multiple textures.
HOW MUCH COULD EXTENSIONS ADD TO YOUR BUSINESS?
Full Weft Transformation: Cost to customer including average cost of hair, fitting, cut and finish = £779.00.
Time to complete service = 1.5 hours.
A working example (based on hourly rate of £150)
Number of extensions stylists in business: 2
Number of applications per week in total, per stylist: 5
Extra revenue to the business per year: £337,920*
*across 52 weeks
Find out more at remicachet.com