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1. Alfaparf Milano Professional
1. Got Milk? Alfaparf’s new Enhancing Milk is a leave-in product designed for curls and waves which hydrates and reduces breakage. RRP: £22.50

2. BaBylissPRO
2. Complete Control BaBylissPRO’s new curling tools feature new non-stick black oxide coated barrels and ceramic gloss glaze clamps. RRP from: £84
3. Crazy Color
3. Amp it Up Crazy Color’s new Graffiti Gloss is an ultra-light glossing spray designed to enhance vibrancy and smooth flyaways. RRP: £11.99
4. Wella Professionals
4. Sun Worshipper Wella Professionals’ new SS26 hair sets includes the Invigo Sun Hair Care Set, to protect hair from sun damage. RRP: £35
5. OLAPLEX
5. Strong Bonds OLAPLEX No.4CURL and No.5CURL deliver defined, hydrated curls with patented Bond Shaper technology to reduce frizz. RRP: £90 each (1L)
6. OSMO IKON at Salon Supplies
6. Shine On OSMO IKON Glossy Gloss is a demi-permanent gloss toner system that delivers a radiant shine. Available at Salon Supplies. Trade: £6.95
7. milk_shake
7. Spill the Tea milk_shake’s deep detox metal purifying treatment is designed to limit the accumulation of copper and lead. RRP: £20.95
8. GLOWWA
8. Dream Team Order a three-month supply of GLOWWA Hair Food, and receive a limited-edition Denman paddle brush. RRP: £99.99
9. Keune
9. You’re So Golden Keune’s new Golden Gloss is a luxurious, oil-infused hair perfume that delivers a long-lasting scent and a luminous shine. RRP: £34.95
10. ASP
10. Summer Essentials ASP’s VITAPLEX Beach Hut kits deliver travel-friendly repair essentials, protecting hair from summer damage. RRP: £35.98
11. Curated Beauty
11. Drop It Like It’s Hot STRAND SURGE from Curated Beauty is a concentrated repair booster that works to rebuild bonds and strengthen hair. RRP: £30
12. MOOD
12. Cool Girl Era MOOD’s Arctic Vibes Color Cream collection features12 shades with enhanced pigment for even coverage. Trade: £4.50 +VAT
13. Phantom Cape
13. Got You Covered Phantom Cape is a reusable, stain-resistant colouring cape helping reduce single-use plastic while keeping salon work cleaner. RRP: £45
14. Yellow Professional
14. Soft and Smooth Yellow Professional’s new Keratin Smooth Range is designed for progressive straightening and frizz-free styling. RRP: £34.97
15. Oribe
15. Stick To It The Supershine Smoothing Wax Stick from Oribe glides into hair, providing flexible, 48-hour hold. RRP: £45
16. Beauty Works
16. Size Matters Beauty Works’ Jumbo Waver creates bold, defined waves with a high-shine finish, using heat technology to reduce frizz. RRP: £89
17. PROCARE
17. Smarter Technology PROCARE’s 247AIR foil dispenser features smart digital controls, resulting in consistent foil cutting, and an integrated mobile app to customise foil lengths in real time.
18. Matsui
18. Power in your Hands The Matsui Ionic Professional Dryer boasts a 1400W motor, ionic technology, four heat settings and three speeds, a magnetic filter, memory function, and foldable handle.